college magazine

Language

The mise en scene of the front page picture here shows a college student, typically dressed in a sporty style t-shirt which instantly represents that particular college. The lighting for this picture is bright as the picture was taken outdoors during the daytime. As for the photography decisions of the photo, the main image features a medium body shot of the girl. Her part of the image is significantly sharper than the background which is blurred; this shows a shallow depth of field in the photo. The main colours used for this magazine are red and blue, which stand out the most against its background.

Institution

The institution of this magazine is 'College' which is the name of the magazine.

Ideology

The ideology of college magazine covers is usually to feature a student or group of students stood smiling at the camera in medium or full body shot, dressed in the correct clothing that draws associations with their college, e.g. sportswear. Very rarely will the photograph feature a group of students in close-up shots. The pictures on the front of these covers usually draw the assumptions that the students are exceptionally clever, however that is the Ideology (set of attitudes, beliefs and values) of college magazines. The students are represented as clever students who are stereotyped or shown in a certain way to look like they are enjoying their college; this therefore sells the magazine to the buyer.

Audience

The type of audience that would be interested in this magazine are college students. The magazine appeals to students as it keeps them updated on any information relevant to their college work and also tells them about upcoming events and competitions etc.

Representation

The representation of college students for the front page of a college magazine would always show them in the college scene, doing college-related things that show them in a good light and make them look like hard workers. Otherwise, the magazine wouldn't be displaying a positive message to the readers about that particular college. The magazine will have deliberately picked one of the younger, good looking girls to represent the college as it is how the college will want to be represented to its target audience.